New ME3 ad is...Offensive.

If it is not about the destination, then, it doesn't matter if they don't receive any cent from the game, right? They have had a great time on the journey creating it!

That is pretty classy, right there.

I mean, things have cooled off now, so there's not nearly as much press, they're trying everything they can to make up the fact that they clearly lost sales in the early going...I don't know that it's offensive, but it clearly is some marketing guy playing off the fact that we all have said numerous times that we LOVE the journey.

In fact, the journey is so good it makes the ending that much more hurtful and moronic.

Funny thing about this ad is that about two or three months ago it would have made me angry...but today after all this PR talk and mishandling the situation, I stopped bothering. BioWare / EA have hurt me so much that they now can't me hurt anymore because I don't care anymore

Yep, it's on Gamestop right now.

It's offensive to literature, not us.

REALLY? REALLY? REALLY!!!!!
My hairy ass it is! This isn't the fucking Army so yes it is about the destination. If I go one a vacation have a lot of fun and come home to find my house on fire then the vacation didn't mean dick!
[Easy trolly easy]
Ok people the troll is back in the box but really wow they really don't fucking get it.

I thought I was about to get angry when I clicked this thread, but all I could come with was a LOOOOOOOOOOOOOOOOOONNNNNNNG facepalm.

Poor Bioware people, so limited.

What's really weird is, it's obviously defensive, and phrased to provoke questions among those who don't know about the ending controversy.

Well, next time i embark on a journey like this, i wait until the last part of the last episode comes out. Propably by the time every previous chapter costs nothing. Or, if more people do the same, there may never be another new full journey becouse we cant get excited about them anymore to fund the production of the whole fucking journey!!

F*CK!

Life is the journey which doesnt have to have a real destination that makes a satisfying sense. Fiction IS NOT LIFE! Thats why i like fiction!

Sorry. I really hate advertisments. Especially ads like these. "We know its shit, but look how wonderfully brown it is!"

ORRRRR It's because they can't come with anything better and try to capitalize on something people don't anger much.

Bioware is weak. They lost all the creative driving minds, and were too arrogant to believe they weren't able hold with the lack of talent that was left in the company. And instead of replace with better people, they just ask consumers to ignore all the bad parts of their product and concentrate only in those parts that were made for the last talented ones in the house.

Still weak, still false premises, still a failure. People will not buy a half-rotten apple, because the good parts are super-sweet.

Is this definitely an advertisement made by BioWare/EA? The OP said it's on Gamestop, which makes me think it's an advert they actually made to try and capitalise on the ending controversy.

It's a GameStop add, not Bioware. Stop the hyperventilating.

It's infuriating no matter who released the ad. Because they haven't been living under a rock for the last few months, I'm sure GameStop is aware of all the fury over ME3. The fact that they would use a tag line like this to sell a game they know is dead weight is still spitting on the fans; does it really matter that the spit's flying at us from another direction this time? It's still insulting and hurtful. Besides, GameStop is a terribly company. For reasons completely unrelated to this incident, they deserve to be run out of business.

Hey does anyone know what happened to our own advertising campaign. When BioWare came out with the ad saying something like..."the biggest fan reaction ever" and a poster here developed a flyer that said why it was the biggest fan reaction ever...cause they lied.

Edited to add: Yes Gamestop knows the fans are mad and I'm assuming they are just trying to move product they haven't been able to sell.

...I'm willing to bite. What's wrong with Gamestop? They're not GAME, after all.

Here's the short list:

• Insane profit margin on used game sales. Gamestop makes 50% gross on average for used game sales. The trade-in value they offer the customer for their game is usually insultingly low, while buying a game from them used often doesn't save the customer more than $5-10.
• Poor selection of older titles, especially for PC gamers. The entirety of their PC selection fits on a single small rack, and is more than half cheesy drawing programs and Blizzard titles.
• Game Informer, the gaming magazine owned by the company, has gone from a fairly good source of gaming articles and news to little more than an advertising vehicle.
• New product is opened before being sold to the customer. That new game you just bought? Someone's already rifled through it. Not a big deal in theory, but there's also:
• Active thievery of product from the customer. There are many recorded incidents of people buying a new game, only to find that the activation code has already been used by a GameStop employee. In a more egregious example, the company recently opened ALL the PC copies of Deus Ex: Human Revolution upon its release, and removed a code contained therein allowing purchasers access to a free digital download of the game through On Live. They actually removed part of the finished, packaged product they were selling because it offered a freebie through a 'competing service.'

To a certain extent; that's the free market. Want better? Get it from E-Bay.

Again, I'm going to cite the free market. Older games do not sell. My local gamestop has had a copy of the Diablo Battle Chest (D1, D2, LoD expansion) for about 2.5 years, at least.

Agreed. Sadly, this makes them equivalent to most of the rest of the market.

In their defense, they had made it clear up front to the publisher, that they wouldn't carry the product if it contained that freebie. It was initially claimed to have been included in error, so they removed it. When that proved false, they refused to carry it outright. I'm not convinced I blame them.